As Digital & Marketing Manager, your mission will be to articulate our overall marketing and digital strategy and supervise the content creation by our internal creative team and a network of service providers and agencies. You will be responsible to plan develop and execute marketing initiatives to increase the company digital presence, strengthen our positioning and develop online sales.
Job Responsibilities:
Conceive and execute the digital marketing strategy on the US market in line with company objectives.
Conceive and implement online marketing plans for product launches.
Oversee the company’s marketing budget.
Supervise our digital marketing agency, ensure campaigns delivery and target achievement.
Monitor and report on effectiveness of online marketing communications.
Collaborate with the internal creative content team and coordinate visual content creation in line with the marketing strategy
Plan and coordinate the creation of other types of content with external stakeholders.
Manage and develop a network of external content creators, influencers and reviewers.
Elaborate our SEO strategy and coordinate its implementation.
Work closely with design agencies and third part companies
Assist with the company’s participation to fairs and trade shows (CES, etc.)
Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
Requirements:
Degree holder with at least 7 years’ experience in marketing and digital.
Proven experience of coordinating and executing digital marketing strategy and campaigns.
Excellent understanding of content, social media and influencer marketing.
Excellent knowledge of digital marketing, digital advertising and web analytics.
Track records in SEO.
Previous experience in Ecommerce and Marketplaces.
Experience in setting up partnerships, building communities, and handling various types of influencers & creators.
Independent. Good communication, interpersonal and organization skills
Image and video editing skills a plus.
Tech lover, previous experience in a tech company or start up environment a must.
Experience in drone/camera operation, filmmaking a clear advantage
Ability to work from our office in Irvine, CA, a must.
Be able and willing to travel
About us
Unleashing limitless creativity and elevating the imagination through premium advanced drone technology – this is the heart and soul of XDynamics.
Established in 2015 and headquartered in Hong Kong, we have an unwavering commitment to help visual creatives elevate their craft with the finest quality filming equipment. An elite team, comprised of world
class engineers and technicians across industries including aerospace, technology, robotics, cinematography and photography, has been assembled to bring this mission to life. With offices based out of the United States, Taiwan, Japan and China our industry leaders design, develop, manufacture, and market high-end drone products for professional and aspiring aerial videographers and photographers like no other.
We build top specification drones with proprietary sensors, radios, motors, gimbals that deliver the high performance, safety and reliability for your daily flying.
We develop powerful drone software with user-centric interface to deliver infinitive features. Our software makes it simple to setup your drone to meet your needs.
Job type: Full time
Location: Irvine, CA
Please send your resume and salary expectations to [email protected]
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